Spring savings are in full bloom! This spring, we’re honouring the unconditional love shared between a parent and their child and celebrating #WhatMattersMost! Parents juggle many roles raising their little one; they are role models, teachers, and cheerleaders –...
From processing the excitement of pregnancy and the overwhelming uncertainty of labour, to imagining the first few days spent at home with baby – the mind of a new mom is never at rest. As guardian of #WhatMattersMost, she’s busy mentally preparing for the weeks,...
Cord blood and cord tissue banking – everything you need to know right at your fingertips! Taking care of baby is what matters most as a parent, including their health now and long into the future. In addition to taking your prenatal vitamins, nixing that coffee...
As a parent, or soon-to-be parent #WhatMattersMost when it comes to your child? Chances are that their health and happiness would top your list. That’s where the benefits of cord blood and cord tissue banking come in! It’s peace of mind for your child and their...
Drum roll please! The most popular baby names of 2016 have been released and while none will come as a huge surprise, others may help inspire parents in search of the perfect name. SPOILER ALERT: If you had a baby last year and named them either Liam or Sophia –...
From folic acid and stretch mark cream to body pillows and late night snacks, when you’re expecting, you have to expect to budget for more than just baby. Pregnancy can get pricey, but there are ways to reduce costs so you have more money to spend where it really...